Do Not Hesitate to Love A&F

Kappa is different from other electricity providers, because it does not eager to establish the independent electricity provider platform. Why Kappa's independent electric business platform will be established so late. It can be accounted that Kappa is on the continuous exploration road of the trail-and-error of the electric business. Without clearly thinking the role that the independent platform ought to play in the entire business of Kappa, Kappa is not going to easily launch the electric business platform. Gu Haolan introduced, I Kappa will have these three important missions below. Its primary task is to show Kappa's new products, and then play a role in promoting the whole Kappa brand to upgrade.
There will be lots of changes in products of Kappa. Kappa products have been quickly recognized by the market, since Kappa put forward the "sports, fashion, sexy and taste" these four words product maxim in 2004. With the time development; however, some concepts are going to make a difference. The timelessness of "fashion" is stronger, so it is a concept that is hard to grasp. Kappa set its foot in the electric business in 2009, and then it kept on thinking ho could its own brand be promoted. Consequently, its products can make an impression to people. Secondly, I Kappa focuses on stressing the matching philosophy of clothes.
As for shopping, at present, the domestic consumers have reached to a more mature stage. They are not going to be seized with a sudden impulse to purchase due to some factors, such as the color and the style. They will consider more on how to match with the existing clothes, how to reflect their own temperaments and other things. Under normal circumstances, modern fashion magazines will have some content on how to match clothes. But these magazines are not convenient to acquire, and some only list some simple principle. The mission of how to match clothes will be showed to people by I Kappa when appears online.
It will take Kappa products as an example, and visually talk about some common sense and philosophy of clothes matching. Not just the matching in general senses is included. You are going to learn how to match trousers with coats. Furthermore, diversity will be pursued more by it, for example, the mixed collocation, cascading collocation, color collocation as well as the small ornaments makeup. Consumers; what is more, can go shopping conveniently through I Kappa. Consumers will be more likely to have the desire and impulse to go shopping because of the store design the lighting beautification as well as the shopping guides' existence.

Source: http://www.artipot.com/articles/1426390/do-not-hesitate-to-love-a-f.htm

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