Thursday, February 2, 2012

Intercultural Communication and Relationship Marketing: A ...

[unable to retrieve full-text content]Since it thoroughly examines the cultural differences from a managerial perspective and delivers a suitable understanding of the present cross-cultural global state by covering dimensions that influence attitudes and behavior.

Source: http://competitiveness.in/2012/01/31/intercultural-communication-relationship-marketing-conceptual-perspective/

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